International Resource Center

World No Tobacco Day 2010 Focuses on Gender and Tobacco, Emphasizing Marketing to Women

WHO says controlling the tobacco epidemic among women is a key part of any comprehensive tobacco control strategy.

31 May 2010

This year the World Health Organization’s World No Tobacco Day theme is gender and tobacco. The WHO says controlling the epidemic among women is an important part of any comprehensive tobacco control strategy. The tobacco industry targets women and girls with aggressive and seductive advertising.

Tobacco use and marketing among women – Bangladesh, Thailand, and Uruguay

28 May 2010

A new study of data from the 2009 Global Adult Tobacco Surveys (GATS) conducted in Bangladesh, Thailand and Uruguay points to the significant role of tobacco marketing in the initiation and maintenance of tobacco use.